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Your Media Relations &
Communication Experts

Our Team


Randy Terrell - Director of Public Affairs - randy@passantinoandersen.com

Bio:
Randy Terrell has over 18 years’ experience working in the world of political communications, marketing, and public affairs. His trajectory through political life has been unorthodox, as he is and has been a political direct mail expert, ballroom dance instructor, online marketing specialist, as well as a grassroots organizer extraordinaire. 

He has gained a reputation for working on some come from behind, long-odds successes, always in line with his core values. In 2008, Randy defeated a parcel tax increase measure in the City of Long Beach, CA where he was outspent 100 to 1. In 2011, he managed the day-to-day grassroots and coalition efforts for the “Save Vernon Jobs” campaign, which came from behind to deliver an upset to one of the most powerful men in California, the Speaker of the Assembly.

Joining Passantino Andersen Communications in 2012, Randy has since secured store approvals for Walmart in the cities of Burbank, Victorville, Lancaster, Altadena, La Puente and La Verne. In 2016, his client Hesperia Ventures, LLC secured approval for one of the largest master-planned communities in San Bernardino County's history, with the 16,000-home Tapestry project in Hesperia.

Randy is a graduate of the George Washington University with a B.A. in Political Science, and has an MBA in marketing from Loyola Marymount University. 


Dave Saltman - Senior Account Executive - dave@passantinoandersen.com

Bio:
Dave Saltman brings extensive community outreach, media relations, media buying, event management and marketing experience to Passantino Andersen Communications. Having spent nearly two decades managing newspaper and digital advertising departments throughout California, he has a deep understanding of the complexities of today’s fragmented media market.
  He is an expert in making sure your message reaches its intended audience.

He has executed impactful marketing and branding campaigns on behalf of residential developers, commercial developers, major retailers, non-profits, national brands and political campaigns throughout Contra Costa, Kern, Los Angeles, Orange, Riverside, San Bernardino, San Francisco, San Mateo and Ventura Counties.  

Additionally, he has successfully conducted numerous community outreach projects for utility scale renewable energy developments, master-planned communities, major commercial developments, municipal solid waste and recycling facilities, school districts, water districts and community service districts.  

Dave has also managed multiple guerilla marketing campaigns on behalf of clients such as Corona, Modelo, Pepsi, ONE Coconut Water, Aquafina, Trumer Pils, Caliva Almond Milk and New Belgium Brewing.  Another area of expertise is event management.  He has organized and managed everything from large scale industry conferences to paid social events, such as SF Weekly’s annual Drink event and Best of San Francisco event. 

As a past Chairman of the Palmdale Chamber of Commerce and a past director of the Lancaster Chamber of Commerce, he understands the importance of working with your local community and advocating for growth.  

Dave holds a Bachelor’s of Science in Management and lives in the Antelope Valley with his wife and three kids.


Pam Clark - General Manager - pam@passantinoandersen.com

Bio:
Pam Clark provides day-to-day leadership and manages a broad range of client services at Passantino Andersen. Some of her specialized areas include events, fundraising, community outreach, creative marketing, branding, social media, and strategic planning. She also finds many opportunities to utilize her skills as a passionate photographer in the content development process.

Prior to working at Passantino Andersen she owned and operated a niche automotive service business for twelve years throughout southern California that she helped build from the ground up. She served as an international sporting event operations and public relations manger for the National Off Road Racing Association and prior to her tenure as an entrepreneur, worked as an advertising account representative and photographer for for Autobuys Magazine and The Recycler Classifieds.

She is trained in conflict resolution and serves as both a mediator and on the Board of Directors for The Center for Alternative Law and Mediation, a community-based non-profit organization.

She resides in Leona Valley, CA where she enjoys her most important job of being a mom to her teenage daughter, spending time on the many scenic running and horse trails, hunting antique treasures that she sells on eBay, attempting to play guitar, cooking, hosting unforgettable barn parties, and capturing moments in time with her camera. 

She holds a California Real Estate Salesperson license and has a Kansas City BBQ Society judge's card!
 

Elvia Valenzuela - Account Executive - elvia@passantinoandersen.com

Bio:
Elvia specializes in a combination of media relations, event management, community outreach, public affairs, and social media. Before joining the Passantino Andersen team, Elvia worked for a leading Sacramento based lobbying and public affairs agency. During her time there, she had the opportunity to work with high profile clients such as The California Endowment where she was part of a statewide campaign mobilization. Additionally, Elvia played a key role in the management of the statewide WE Connect Healthcare and Resources Fair's created by former First Lady Maria Shriver. 

Elvia graduated with a Bachelor's Degree in Communications with an emphasis in Public Relations and a minor in Digital Communications from California State University of Sacramento. Elvia has been an active member for the Public Relations Student Society of America, a volunteer for the National Firefighters Endowment, Big Brothers and Big Sisters and the Diocese of Sacramento. 

During the weekends you will find Elvia enjoying her time with her loving husband and beautiful daughter. 




Cynthia Hoeft - Office Assistant - cynthia@passantinoandersen.com

Bio:

As the Office Assistant, Cynthia Hoeft helps keep the office and everyone organized. She provides assistance with projects and clients.  Cynthia contributes to all administrative functions including support to the account team, client service assistance, media monitoring coverage, phone calls, organize calendars, data entry and much more.

Cynthia graduated from Antelope Valley College with her AAS is Social Behavior and Sciences in 2015. She is currently attending California State University Northridge and will be finished with her Bachelors degree in Communications Disorders and Sciences with an emphasis in Speech and Language Pathology, in the fall of 2017. She then will go on to pursue her Master's degree in Speech and Language Pathology. 

In her spare time she likes to relax with family and friends and always enjoys an excuse to watch a movie with popcorn, family and friends!









Rieana Paul - Intern - Rieana@passantinoandersen.com

Bio:
Rieana Paul began her internship at Passantino Andersen in early 2016. She has taken full advantage of every opportunity to grow and expand her knowledge in strategic communications. She assists the team with daily media and government monitoring / analysis, scheduling, data entry, community outreach support, special events, customer service, business development, and is always ready and willing with a smile to jump in to new projects as they emerge. 

Rieana graduated from Antelope Valley College with an AA in Communication Studies and she currently attends California State University, Northridge where she will be graduating with her bachelor's in Communication Studies in May 2017. She developed early leadership skills at AV College, holding the positions of Senator of Enrollment Services, Secretary, and Vice President of Public Relations as part of student government. She was also president of the Psychology Club and volunteered for the Rotary Club, where she assisted Lancaster West Rotary with several events. There is no doubt she will succeed in her quest to make her mark in the world of public relations. 

For leisure, she enjoys quality time with friends and family, cooking and traveling to new places. 


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